Description:
Hotel Vertigo is a modern twist on a familiar favorite - a landmark redux. The hotel is the site of the Empire Hotel made famous in Alfred Hitchcock’s Vertigo. Weaving the inimitable eccentricity, style, and playfulness of San Francisco, Hotel Vertigo is a sophisticated, multi-sensory escape that appeals to many points of view. Its playful, eclectic design invites guests to renew their sense of wonder and imagination by shifting their perspective slightly askew - to get caught in the whirl of hip and lighthearted style, fun and at-your-whim service. The look is history re-imagined - stylistic elements of the past beautifully play-off modern design. Reminiscent of a fashionable San Francisco pied–à–terre, a mix of vibrant colors and eclectic furnishings infuse this hip, yet elegant space.

In the lobby, a mélange of rich red, burgundy, and bright orange pops against the extremes of white and dark furnishings and wood. A life-size collection of ceramic animals peering out from the windows are reminiscent of a menagerie in the window of a European cottage.

Location & Contact Info:
940 Sutter Street
San Francisco CA 94109
415.885.6800
www.hotelvertigosf.com

A neighborhood gem, Hotel Vertigo offers the best of both worlds – ideally nestled in a charming residential pocket of lower Nob Hill just off bustling Union Square and the downtown theater district. Turn right to experience Nob Hill’s impressive architectural beauties and gorgeous city views, or head left for the world-class shopping, theaters, art galleries, renowned restaurants and the nightlife of Union Square.

History:
This historic hotel has played part to various roles in San Francisco’s culture and history since its opening in the early 1920s – from its earliest days when it housed a speakeasy to a supporting role in Alfred Hitchcock’s “Vertigo.”

Originally named the Glen Royal, the hotel was opened in 1922 by Italian immigrants Caroline and William Haus. In 1926, the property was sold the hotel to William W. Stout and Norton R. Cowden who ran the hotel for a number of years, during which it was renamed The Empire. 

In 1956, The Empire entered into film history when Alfred Hitchcock's chose it as a major location in his classic thriller "Vertigo." Today, Hitchcock fans flock to the hotel to witness the place where the charlatan Kim Novak lived during the second half of the film.

In 1994, Prima Hotels purchased the hotel, completely renovating the property and changing the name to York Hotel in 1995. Personality Hotels purchased the hotel in 2007 and invested $5 million in the transformation to Hotel Vertigo, completed in April 2009.

Interior Designer:
Hotel Vertigo is designed by award-winning, LA-based Thomas Schoos Design, Inc., renowned for the innovative interior design of Huntley Hotel and O-Bar, Koi, Table 8 and Tao restaurants.

Guestrooms:
102 guestrooms including five Vertigo Suites

Delightful surprises await in the guestroom. Upon entering, guests are greeted by a warm tangerine glow seeping through sheer orange curtains. Reflecting a mix of classic French style and chic metropolitan city life, rooms are bathed in a palette of bright white, striking orange and French aubergine and boast playful surprises such as European porcelain white horse head bedside lamps and custom wing back chairs in vibrant orange glossy leather stitched with the word “Vertigo” on the seat. The rooms contain one nod to Hitchcock’s masterpiece - wall art that is a contemporary play off the ‘swirl’ symbol in the movie, leaving only those most familiar with Vertigo with the satisfaction of making the subtle connection. Striking white and orange 300 thread count Italian linens, accentuated by white tufted-leather headboards add a clean streamlined look. Bathrooms are stylishly outfitted in creamy white crocodile-patterned tiles, custom, dark walnut vanities with porcelain over-mount sinks and designer chrome fixtures, and oversized rain showerheads.

Vertigo Suites:
Spacious enough to accommodate up to four guests, the exclusive collection of Vertigo Suites includes The Gavin, The Scottie, The Carlotta, The Midge and The Madeline, each named after a specific movie character. Rooms are comprised of a bedroom connected to a stylish living room with a pullout couch, seating area and second flat screen television.

All guestrooms feature 36” flat screen televisions with satellite service, IPod docking stations, in-room movies, robes and slippers, H2O bath amenities, and in-room safes.

Amenities:
Complimentary wireless Internet throughout the hotel, concierge services, pet-friendly, valet parking, same-day dry cleaning, complimentary morning beverages in lobby, a complimentary list of best places in San Francisco to get Vertigo and 24-hour Vertigo movie showings in the lobby

2009 Rates:
Guestrooms: $169 - $499

Press Contact:
Kelly Chamberlin
Chamberlin Pubic Relations
415.336.4332
kelly@chamberlinpr.com